Jeanne D’Arc Credit Union Announces Partnership with New England Cornerback Marcus Jones to Tackle Financial Wellness

LOWELL, MA (January 9, 2026) – Jeanne D’Arc Credit Union is proud to partner with New England cornerback and punt returner Marcus Jones (#25) to continue its “Tackling Financial Wellness” campaign. This partnership builds on the success of the ongoing initiative and reinforces the Credit Union’s commitment to financial education and financial security.
“Tackling Financial Wellness” is designed to educate, encourage, and empower individuals to take meaningful steps toward building a secure financial future. The campaign centers on practical tools and resources that help people build confidence and take action with their finances. As part of this initiative, Jeanne D’Arc will be donating $50 for every New England tackle, up to $50,000, to support financial well-being across their communities.
A key component of the campaign is Jeanne D’Arc’s Financial Wellness Playbook, offering actionable tips to help individuals work toward their financial goals. Together, Jeanne D’Arc Credit Union and Marcus Jones are reinforcing the importance of planning, education, and resilience, tips that work on the field for Jones, and with financial choices for the community. Jones brings a powerful presence and a strong sense of community to the initiative. Known for his versatility, discipline, and work ethic as a top-tier athlete, Jones exemplifies the preparation and commitment needed for long-term success in professional football and in reaching personal financial goals.
“Continuing this campaign with Marcus Jones allows us to bring fresh energy to an initiative that’s already making a meaningful impact in the community,” said Larissa Thurston, President and CEO of Jeanne D’Arc Credit Union. “Marcus is a dynamic athlete whose discipline, preparation, and commitment to excellence serve as a positive influence, reflecting the same principles we encourage when it comes to financial wellness. His passion for giving back aligns perfectly with our mission to empower individuals and families to plan confidently for their future.”
The program was created through a partnership with Athlete-Driven Worldwide. “We’re proud to partner with Jeanne D’Arc Credit Union to bring Tackling Financial Wellness to life. By teaming up Jeanne D’Arc’s commitment to financial education and Marcus’ commitment to helping to better the local communities, we’ve built an authentic campaign that educates, inspires, and drives real impact,” said John Taylor, Senior Vice President of Sports Sponsorships at Athlete-Driven Worldwide.
Since 1912, Jeanne D’Arc Credit Union has been committed to helping members make smart financial choices. Serving the Merrimack Valley and Southern New Hampshire areas, the Credit Union’s dedicated Financial Wellness team brings financial education into schools and beyond with classroom lessons, summer programs, adult workshops, webinars, and personalized coaching. The Credit Union also operates three high school branches at Dracut High School, Nashua High School South, and Lowell High School, providing students with further hands-on experience in financial literacy and banking.
###
About Jeanne D’Arc Credit Union:
Jeanne D’Arc Credit Union was established in 1912 and is a full-service, community-based financial cooperative. Locally owned by more than 100,000 members with $2.2 billion in assets, Jeanne D’Arc operates eight full-service branches in Lowell, Dracut (2), Tyngsboro, Chelmsford, Methuen, and Westford, Massachusetts, and Nashua, New Hampshire; high-school branches at Lowell High, Dracut High, and Nashua High School South; a loan center in Lowell; and a mortgage center in Chelmsford. Follow Jeanne D’Arc on Facebook, Instagram, and LinkedIn.
Photo cutline: (l to r) Robin Lorenzen, Senior Vice President and Chief Marketing Officer at Jeanne D’Arc Credit Union and Karen Manuelian, Vice President, Marketing at Jeanne D’Arc Credit Union join New England Cornerback Marcus Jones (center) at a media event for the Credit Union’s “Tackling Financial Wellness” initiative.